Sessions

EAI and SOA both typically rely on a pub-sub architecture with a messaging bus as backbone. Though SOA uses a new term (ESB) for this bus, at its core, its really no more than a web services enabled version of the good old messaging bus. Similarly, the EAI principles of data transformations, business process workflows, metadata management, security services etc form the backbone of a SOA infrastructure as well, albeit in a new web services oriented avatar. Where SOA improves upon the principles laid down by EAI is in emphasis on standards based technologies, interoperability, lifecycle management and governance from ground up. In this session, we’ll further discuss the similarities and differences between EAI & SOA and how to evolve (not change) the mindset from an EAI Architecture to a Service Oriented Architecture.

Services are the building blocks in the Service Oriented Architecture. BPEL allows orchestrating services to create higher order services and business processes. In addition to basic orchestration of services in a SOA stack, BPEL is designed to support asynchronous messaging, reliability and recovery. Being an interpreted process execution language, it also renders itself well for change management. BPEL is fairly extensible, allowing it to interoperate in heterogeneous environments. BPEL is evolving further to enable wider adoption and there are industry efforts to address segments like human-centric business processes, standardization of BPEL extensions and integration with other evolving standards in SOA ecosystem. In this session we’ll cover a quick introduction to BPEL, its strengths & limitations and current efforts that will shape future of BPEL.

Learn in this session how Master Data Management helps crack the SOA puzzle that many organizations are facing today. MDM is the first step in your journey to Enterprise SOA. If you can get arms around notoriously inaccurate master data, which exists, in multiple silos in the organization, you are well on your path to achieve Enterprise SOA. Learn how true master data enables composite applications and collaboration by offering centralized access to one single version of the truth. With clean, consistent and harmonized master data services the related business processes will become more accurate, timely and efficient leading to improved ROI on existing investments, putting your organization on the path of SOA journey.

As an architectural approach, SOA is more about how companies organize and govern their IT resources than it is about how they code or integrate them. As a result, SOA governance, SOA quality, and SOA management have risen in importance to become the central challenges of today's most successful SOA implementations. Understanding these three topics can be challenging, however, because they are so closely interrelated. This session defines SOA governance, quality, and management, and details the important relationships among them.

Many architects make the mistake of asking "SOA is great, how do I sell it to the business?" But that is the wrong question. They should be asking, "these are the business problems, how should I solve them?" To build the business case for SOA, it is essential to start with the challenges the business is currently facing, and identify if SOA best practices will address those issues. This session describes the business problems that SOA is particularly suited to solve, and presents some practical advice for convincing business managers to fund SOA projects.

While most large organizations are somewhere on their SOA roadmaps, few have been truly successful with SOA. There are many reasons for this limited success, both technical and organizational. Frequently, organizations are unaware of the SOA pitfalls, and find that they must rework their SOA implementations after learning some hard lessons. This session will describe the most common SOA pitfalls, and provide useful advice for how to avoid them.

The critical success factor in SOA is governance - implementing business processes to ensure things are done correctly. However, the highly complex processes of service lifecycle management are not "mechanistic" - routine, repetitive task sequences to which mainstream BPM techniques and tools are suited. Rather, they are "human-driven" - collaborative, innovative, adaptive processes that depend fundamentally on humans and their interactions.

Further, current software tools for SOA governance are basically repositories - they store the artefacts associated with service lifecycle, along with the relationships between these artefacts. Some tools provide a form of issue tracking, but none support management of the activities by which SOA artefacts and their inter-relationships are created, maintained and utilized.

Hence, new techniques and new tools are required for SOA governance. In this talk, Keith Harrison-Broninski will discuss Human Interaction Management (HIM), the Human Interaction Management System (HIMS), and their application to SOA governance.

Business intelligence (BI) is a critical component for gaining visibility into business processes, thereby enabling the improvement of those processes. When the services created in your SOA initiative are orchestrated into business processes using business process management (BPM), you’ll need to understand how BI complements SOA and BPM. In this session, you’ll learn:

• What are the different types and uses of business intelligence?
• Why is BI important for business processes?
• How does BI fit in your SOA and BPM initiatives?

Enterprise 2.0 is the intersection of the new Web 2.0 and social networking technologies with your existing enterprise applications and culture. This session looks at both the technologies involved and the social impact of Web 2.0 inside organizations, and provides some ideas on how you can start to take advantage.

You’ll learn:

• What are Web 2.0 and social networking, and are they just another fad?
• Why is Web 2.0 important for enterprises?
• What Web 2.0 technologies can be used inside an organization?
• What cultural changes need to occur for success?
• How is Web 2.0 changing the functionality of enterprise applications?

Service oriented architecture (SOA) is finally adopted at various enterprise environments after years of work. However, the rapid rise of web 2.0 puts SOA enterprise architecture into question:

• Does web 2.0 and SOA play together?
• What are the best ways to leverage SOA investment in a Web 2.0 world? How to build and deploy web 2.0 solutions based on SOA?
• What do web 2.0 technologies like Rich Internet Application and Ajax mean to SOA?
• What is mashup? Is Mashup competing against SOA?

Drawing upon the speaker’s years of experience in pioneering web 2.0 and several thousand of enterprise engagements, this talk presents an enterprise web 2.0 reference architecture that integrates SOA and Web 2.0 technologies. The session will show how different vendors/products form a Web2.0 and SOA ecosystem. Demonstrations will be presented during the session as well as coding samples.

The adoption of a service-oriented architecture (SOA) provides businesses with the ability to rapidly deploy new applications and easily integrate with other component applications both inside and outside the organization. This decentralized application environment provides a great deal of flexibility for business units and IT departments, but it also creates difficulty in managing the consistency of business decisions delivered through various applications. Enterprise Decision Management (EDM) combines the power of automation, insights development/predictive modeling and decision optimization to make services more agile and smarter. EDM - a blended mix of business rules management, analytics and decision optimization allows centralization of business policies and models in a common repository with a complete deployment framework that is capable of making a business driven in-flight change to your application with very little or no IT involvement.

What are Enterprise Mashups? What value can they bring to your enterprise? And how you can create them? JackBe's CTO, John Crupi covers all this and more. Mashing in the browser works well when information can be retrieved and directly display on the map. However, things get tougher when we need to integrate data from multiple sources before we display on a map because the more integration we have to do in the browser, the more customized code we need to write. This talk discuss enterprise mashups and how they differ from consumer mashups.John will also cover the C5 Framework for Enterprise Mashup platform completeness and finish with an exciting visual mashup designer demo.

So what's the big deal with making the business unit so prominent when talking about SOA. It's not about being one big happy family. It's about the organizational structure which needs to support what we really want to do; have business drive the requirements for SOA. That's what we mean when we say SOA is a business-driven architecture, not a IT driven architecture. If the business unit and the IT team don't work together to achieve a SOA, you will be very hard pressed to get the requirements necessary to drive the proper service granularity and process definitions.

What does this really mean? This talk will show for Enterprise SOA to be successful, it must include a "top-down" approach. And top-down, means problem to architecture to solution. It does not mean, working from what we have and just wrapping it with new technologies just because we can. This bottom-up approach is quite natural and easy and is the perfect recipe for a SOA failure.

This talk will discuss customer experiences citing why their initial attempts to use webservices and create SOA solutions failed. It will cover the common "just wrap it in a web service" approach and discuss its problems outline a simple and natural way to create a SOA service layer. Finally, Mr. Crupi will demo a Web 2.0 style SOA application demonstrating the key architectural layers necessary for scalable SOA systems.

Yes it does. “Made in India” is a label that is highly respected in the world of IT services and this expertise will undoubtedly be displayed yet again by quality Indian technologists who will help businesses all over the world actually realize the business benefits SOA promises. This interactive seminar is designed for business owners who seek to get past talking SOA, reading SOA and thinking SOA to actually grinding out SOA implementations, reacting quickly and cost effectively to challenging time frames and even more challenging budgets. This seminar also provides valuable insight to enterprise architects who are faced with the task of harnessing the proven power of offshoring, that has been so successful in developing and maintaining conventional enterprise architecture, into a SOA specific build, test and support model.

The goal of a Service Oriented Architecture (SOA) is increased IT adaptability, reduced cost of application development and maintenance, and better alignment between IT professionals and business users. The ultimate benefit of a SOA is better information - and better information benefits business users. Done right, a SOA can help business users shift their focus from merely running the business to maximizing the performance of their business. Not only will they be able to lower infrastructure costs, they can optimize their organization's key assets - information, customers, and brand. In order to reduce cost, enterprises are turning to open source to deliver the benefits of SOA. Where exactly is open source getting the most traction in SOA deployments? What open source alternatives are out there when it comes to the Enterprise Service Bus, SOA Governance, Portals and other SOA "expediting" technologies? This presentation will address these questions and many more regarding Open Source and SOA.

SOA is certainly a prime driver for some of the most fascinating changes in the IT world. No wonder that all the big players – like SAP, Microsoft, IBM, SUN, Oracle etc. – claim to be true champions in delivering the best architectural framework. The first touchstone for them will yet be their ability to integrate the many applications found in an enterprise from ERP, to production and pervasive devices like RFID. Truth is that most offerings are a mere revamp of their old-fashioned EAI middleware. But challenges in EAI have changed massively and some solutions may be better armed than others.

This presentation promises a vendor independent and critical discussion of the present and future strategies of the market leaders, to see how far away their marketing expectations differ from what they can deliver. To demonstrate the technical possibilities and draw the line for technical excellence some selected shooting stars will also be discussed. Axel will finally make a case for a best of breed blend of mainstream and niche solutions.

Software + services is Microsoft’s top-level strategy for bringing together the best of enterprise software, rich clients, services on the Web, and devices. It is imperative for both technical and business decision makers, to understand this fundamental platform shift from Microsoft. The session will address the following questions:

• What is Microsoft’s Software + Services ( S+S) platform strategy
• What impact this has on technology and business models?
• Why is S+S is an additive model to SaaS, SOA and Web2.0?
• How will enterprise, SME and Consumer segments get impacted?
• What new opportunities does the platform shift mean for software developers and architects.

Applications have become very complex with the advent of distributed computing, platform independence and loosely coupled SOA models. With complex requirements around SOA Security, deciding whether you need to buy or develop a security solution is a challenge. XML & SOAP connects to backend systems directly and new compliance and regulatory requirements might create a challenge for your readiness to address the issues in a timely manner. Fortunately, the major SOA security issues can be resolved by designing a good SOA security solution.

In this cogent presentation, Rangan Devarajan will discuss the different knotty security threats that can arise due to the use of a SOA. He will also discuss different ways in which an organization might get effected through these security issues, and follow up with a discussion on architectural security patterns (Direct, Brokered) with security paradigms like HTTP Authentication, User Name Token, SAML, X509 and Kerberos and the implementation models with SSL, SAML, Windows Authorization, Transport layer security with Kerberos and Message level security with X.509. At this talk, you will also brush up on the importance and methods of setting up governance, assessment, maturity model and SOA roadmap.

In recent times we have witnessed the phenomenal success of second generation web-based tools such as social-networking sites, wikis, blogs, social-content sharing platforms, folksonomies, etc which facilitate sharing and collaboration between user communities. This has encouraged business leaders to consider applying these Web 2.0 tools and platforms inside their organizations to improve the way they collaborate, run businesses, and even potentially tap major new veins of previously unexploitable worker productivity.

The objective of this talk is to provide guidelines ( through business scenarios ) to business leaders on how to adopt learnings from web 2.0 to create enterprise solutions that will truly enhance workplace productivity and collective innovation capabilities.

Today's SOA practitioners find their greatest architecture challenges addressing reliability and scalability for composite applications and processing large payloads. This session presents a breakthrough design for SOAs that deliver continuous availability and linear scalability for services and applications. With new approaches that include middle-tier data caching, load balancing and HA through service-level grid enablement, you can make your SOA bullet-proof.

In this session, Lee Dai will discuss the importance of SOA and SOA Management, and the need for both to work hand-in-hand. He will present categories of SOA and SOA Management usage.

The ground reality of the IT world today is that Services are implemented using many different languages and are implemented on many different platforms such as J2EE, .Net and lightweight frameworks such as Spring. There is a need for a unifying model that allows these heterogeneous services to be composed in a flexible way. Service Component Architecture provides that model. It is a new set of SOA specifications that defines a model for service composition in a language and technology neutral way. These specifications are currently going through the standardization process in OASIS Technical Committees.

This session will explain the adaptation of Enterprise service oriented architecture concepts in building standard software for the banking space.

Until recently, many banks have relied on legacy systems that lack the flexibility in different aspects of software usage. However, banks have been reluctant to abandon their legacy systems because alternative IT projects involve ripping-and-replacing entire business systems – an expensive and time-consuming endeavor.

Enterprise Service oriented architecture (ESOA) addresses the needs aligning business and IT through services-based, enterprise-scale solutions and flexible IT infrastructures. ESOAs allow organizations to build upon existing systems while adding a dimension of flexibility and adaptability necessary to support innovation and change. As a result, leading banks throughout the world have selected service oriented architectures in their solutions.

To make ESOAs even more relevant to the banking industry this session aims at a broad coverage like modeling a banking scenario, Identification of services, different patterns of service calls, Governance models and Creation of standard enterprise service repository.